Made for

CESSNOCK CITY COUNCIL

Cessnock City Council

THE ASK

Help support our fresh comms team to update visual identity assets and supply the creative for important community awareness campaigns

CONTEXT

To help improve Council’s presence within their community, a new crew at Cessnock City Council (CCC) needed to update physical branded assets as well as deliver some punchy creative for community awareness campaigns. Kandure was engaged from 2017-2019 to assist with deliverables that were beyond capabilities until the team were able to expand their inhouse skills and capacity.

 

ACTIONS

  • Empower CCC’s presence in the community and deliver engaging and thought-provoking community awareness collateral
  • Carefully consider each deliverable in the context of community and Council’s direction
  • Design, develop and deliver assets and artwork accordingly
  • Help the super people in Cessnock City Council’s communications team do their thing

Done

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CAMPAIGNS

Be Pool Safe
With love comes responsibility
Dumping isn’t giving

 

IDENTITY

Existing logo update for variations
Design of sub-brand logo
Corporate LogoKits
Campaign strategy inputs and visual identities

 

PRINT

Campaign posters
Campaign advertisements
Campaign merchandise
Flood mitigation brochure

 

CONTENT

Campaign headlines
Campaign content or refinements
Image sourcing, selection and editing
Map illustration

 

DIGITAL

Campaign social tiles
Website images
Mp4 mini videos
Animated gifs

 

XXL ART

Back of bus advertising
Truck advertising
Event marquee
Banners: teardrop and flagpole